From Royal Jam to Boozy Lemonade: Which Celeb Just Launched a $100K Goat Farm? (Celebrity-Owned Businesses You Won’t Believe Exist)
- Jessica Ramirez
- Jun 12
- 3 min read
From duchess-approved jam to vodka lemonade for dog lovers, these celebrity businesses are so unexpected, you’ll never guess who’s selling what (or why Diplo’s charging $100K for goats).
Whoever said celebs only know how to act, sing, or pout for the 'Gram clearly hasn't been paying attention. In 2025, the Hollywood elite aren’t just collecting awards—they’re collecting businesses like infinity stones. From vodka lemonade brands to women’s hydration drinks, from luxury Jamaican hideaways to jam (yes, jam!), our favorite stars are out here building empires, one product launch at a time. Let’s dive into the latest celeb-owned businesses that are making headlines, shaking up industries, and maybe, just maybe, making your next brunch a little more glamorous.
Meghan Markle’s “As Ever” – Hospitality, Honey, and Possibly Hotels?
First up: Meghan Markle. Former actress, Duchess, podcaster, and now, aspiring hotel mogul? Her lifestyle brand American Riviera Orchard recently filed a trademark under “As Ever” for hospitality services. We’re talking cafés, wine bars, restaurants, maybe even boutique hotels—imagine Meghan-approved scones and rose petal jam at a Montecito tea salon. You heard it here first: the Duchess might be coming for Martha Stewart’s crown—with more pastel and fewer prison stories.
Hugh Jackman & Ryan Reynolds: Not Just Superheroes, Now Super Sailors
The bromance that gave us Deadpool and Wolverine is now giving us... sailboats? Hugh Jackman and Ryan Reynolds are officially co-owners of Australia's SailGP team, recently renamed the BONDS Flying Roos. This isn’t your average sailing league—think of it as the Formula 1 of the seas. With these two at the helm, expect high-speed yachts, witty marketing, and maybe a musical about maritime economics. A business wave worth catching.
Diplo’s Jamaican Dream: Rent It for $100K a Week
Diplo is taking the term "vacation home" to Grammy-level extremes. His Port Antonio estate, Pompey, is now available for rent—for a cool $100,000 a week. But hey, you get more than just palm trees: there’s a recording studio, a massive vinyl collection, goats, and yes, organically farmed ganja. It's the Airbnb experience of your high-end reggae dreams.
Alex Cooper Launches Unwell Hydration – Because Wellness Is Hot Girl Energy
Podcast queen Alex Cooper (of Call Her Daddy fame) has traded late-night confessions for daytime electrolytes with her new line Unwell Hydration. It's marketed directly to women who want to hydrate with purpose. Flavors are cute, the packaging is Instagrammable, and each can is packed with B-vitamins, green coffee extract, and sass. It’s basically what Barbie drinks after yoga and before calling her therapist.
Dave Portnoy’s Lucky One Lemonade – Booze Meets Rescue Dogs
Barstool’s Dave Portnoy, no stranger to viral food reviews and fiery hot takes, has now entered the ready-to-drink game with Lucky One Lemonade. It’s vodka-based, it’s fizzy, and best of all—it supports rescue dog charities. A portion of every sale goes to furry friends in need. Call it what you want, but that’s tail-wagging entrepreneurship.
Celebrity Condiment Wars: It’s Getting Saucy
This year might go down in history as the dawn of the celebrity condiment empire. Meghan Markle launched her raspberry jam. Ed Sheeran whipped out a hot sauce (because “Shape of You” needs spice). Glen Powell dropped Smash Kitchen. Ubah Hassan’s Ubah Hot is catching fire on shelves. Who needs Chanel when you can slap your name on sriracha?
Bonus: Hailey Bieber’s Billion-Dollar Exit
While others are launching brands, Hailey Bieber just cashed out. Her skincare line Rhode sold to e.l.f. Beauty for a jaw-dropping $1 billion. That’s right, Mrs. Bieber is now Mrs. Billionaire Skincare Queen. Rhode might be off her hands, but the receipts—and flawless skin—live on.
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References
Alex Cooper’s Unwell Hydration goes national
Dave Portnoy launches vodka lemonade brand
Hailey Bieber sells Rhode to e.l.f. for $1B
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